NourishED Welfare Trust · Digital Platform & Odoo CMS

Designing a high-trust donor platform and ticketing system on Odoo.

NourishED Welfare Trust runs school nutrition and welfare programs in Karachi. Working alongside Eaxeesoft—who built the custom Odoo CMS backend and payment integrations—GlyphicX designed the complete UI/UX system, donor credibility architecture, multi-tier gala ticketing flow, and AsaanPay checkout experience.

UI/UX & Design SystemGlyphicX

Information architecture, component library, responsive UX

Backend & Odoo EngineeringEaxeesoft

Custom Odoo CMS modules, AsaanPay gateway, CRM routing

Live Platformnourishedpk.org ↗

Karachi, Pakistan · School nutrition welfare trust

NourishED Welfare Trust desktop platform UI and hero navigation

NourishED Welfare Trust mobile viewport displaying responsive navigation and donate actions

Production web platform — responsive desktop and mobile donation interface.

01 — The Challenge

One website built for three very different users.

Non-profit websites usually fail in one of two ways: either they look trustworthy but make donating painful, or they break visually the moment internal staff start uploading new content. NourishED needed one platform that worked effortlessly for three groups:

Individual Donors & Gala Guests

Donors want to see proof of impact and governance first, then complete their Zakat, Sadaqah, or general donation in seconds—with proper CNIC/NTN tax receipt fields and easy table bookings for the annual charity gala.

Corporate Sponsors & Volunteers

CSR heads, schools, and community volunteers need a straightforward way to apply or partner without abandoning a 20-field form halfway through.

Non-Technical Staff in Odoo

The internal team updates meal counts, new school launches, and field stories daily inside Eaxeesoft's Odoo backend. The frontend templates had to format their text and numbers automatically so the layout never breaks.

02 — Earning Trust

Showing donors where the money goes before asking them to give.

People donate when they trust the people running the organization and can see a real track record. Instead of burying governance in a footer link, we put NourishED's history and leadership right at the center of the experience.

NourishED Welfare Trust organizational journey timeline component

Track Record

A clear timeline of meals served and schools reached.

Rather than a wall of text on an About page, we designed a visual milestone timeline tracing NourishED from Khurram Ismail's initial founding story to their first meal distributions in Ibrahim Goth and expansions to Mehran Town and TCF College.

NourishED Welfare Trust Board of Directors team grid

Governance

Putting leadership and oversight out in the open.

Corporate CSR partners and audit teams look for fiduciary accountability first. We designed a clean, prominent Board of Directors section highlighting President Muhammad Ali Tahir, General Secretary Arif Irfanullah, and Finance Secretary Tufail Kasbati.

03 — CMS Component System

A design system that non-designers cannot break.

Most CMS websites look great on launch day and messy six months later once editors start pasting unformatted text. We designed strict, modular component templates that Eaxeesoft wired directly to structured fields in Odoo.

NourishED Welfare Trust program detail layout

Live Program Pages

Structured impact counters paired with field photography.

Every school nutrition program page pairs the written story with three fixed metric cards: Start Date, Active Students, and Total Meals Served. Staff simply update raw numbers in Odoo, and the frontend renders clean, aligned data cards automatically.

NourishED Welfare Trust stories archive feed

Beneficiary Stories

Editorial cards that hold their grid at any text length.

Field interviews and community stories are formatted with consistent pull quotes, portrait ratios, and summary teasers—keeping the archive clean and readable as dozens of new stories are published.

04 — Checkout & Ticketing UX

Removing friction from local payments and gala table bookings.

Donors drop off fast when checkout flows redirect to clunky pages or make ticket math confusing. Working closely with Eaxeesoft's backend team, we designed two purpose-built transactional flows.

NourishED Welfare Trust tiered ticket and table selector

Event Ticketing

Individual seats and full corporate tables in one cart.

For the Annual Charity Gala, we designed an interactive selector that separates single tickets from 5-seat corporate tables. Sponsors can mix and match quantities and see their live order total update instantly without reloading the page.

NourishED Welfare Trust donation confirmation and AsaanPay payment interface

AsaanPay Checkout

Three steps from preset amount to local payment rails.

The donation modal walks users through preset or custom rupee amounts, captures CNIC/NTN details for tax receipts, and hands off cleanly to Eaxeesoft's AsaanPay integration—supporting JazzCash, Easypaisa, debit cards, and QR payments.

05 — Onboarding Forms

Forms designed to actually get finished.

Long intake forms kill volunteer sign-ups and corporate inquiries. We broke both onboarding flows into logical, bite-sized steps that feed structured leads straight into NourishED's Odoo CRM.

NourishED Welfare Trust volunteer onboarding portal

Volunteer Sign-Up

Grouping availability and skills into quick toggles.

Instead of open text boxes, volunteers tap their available days, time slots, and skill areas (teaching, food logistics, admin support)—making sign-up fast on mobile and giving coordinators clean, filterable data.

NourishED Welfare Trust corporate partner inquiry form

Corporate CSR Portal

Clear partnership tracks for sponsors and schools.

Corporate donors and educational networks choose their exact collaboration track—school meal sponsorship, raw material logistics, or endowment grants—routing each inquiry to the right person inside Odoo.